CEAT Specialty: Unveils Advanced Off-The-Road Tyres and Launches TYROCK BHL at EXCON 2025
CEAT Specialty : made a powerful impact at South Asia’s largest construction equipment exhibition, EXCON 2025, held from 9 to 13 December at the Bangalore International Exhibition Centre. The brand showcased its cutting-edge range of off-the-road tyres engineered for extreme durability and superior performance in construction, mining, and industrial applications, while introducing an innovative new product tailored for backhoe loaders operating in the harshest conditions.
Spotlight on the New TYROCK BHL Tyre
The star attraction at CEAT Specialty’s booth (Hall 4, H253) was the launch of the TYROCK BHL, a specially developed tyre for backhoe loaders working in demanding earth-moving and construction environments. This advanced backhoe loader tyre features a unique bidirectional tread design that delivers exceptional stability and grip whether moving forward or in reverse. The innovative pattern significantly enhances traction on loose soil, gravel, and muddy surfaces, reducing slippage and improving overall machine productivity on tough job sites.
Comprehensive Portfolio for Heavy-Duty Applications
Visitors at EXCON experienced first-hand the complete lineup of CEAT Specialty’s off-highway solutions. The TYROCK XL, crafted for both backhoe and wheel loaders, offers reinforced sidewalls and deeper tread depth for extended service life in high-abrasion conditions. Meanwhile, the ROCK XL stands out as a robust choice for mining operations, rock excavation projects, and busy port terminals where resistance to cuts, impacts, and heat buildup is critical.
For continuous material handling in ports, the PORT PRO SS provides remarkable stability and low rolling resistance, contributing to fuel efficiency and longer operational hours. The MINEMAX X3 serves construction and industrial fleets with balanced performance across mixed terrains, and the CT SUPER MX remains a trusted option for severe mining tasks requiring maximum load-carrying capacity and puncture resistance.
Driving Innovation in the Off-Highway Segment
Amit Tolani, Chief Executive of CEAT Specialty, emphasized the brand’s commitment to customer-focused solutions and continuous advancement. The presence at EXCON 2025 reinforced the company’s leadership in the global off-the-road tyre market and its roadmap to introduce more groundbreaking products in the coming years. By combining international engineering standards with deep understanding of local operating challenges, CEAT Specialty continues to set new performance benchmarks for construction equipment tyres and mining tyres across diverse geographies.
A Century of Excellence and Global Recognition
Established in 1924 and now headquartered in Mumbai, CEAT has grown into one of the world’s most respected tyre manufacturers, exporting high-performance tyres to over 110 countries. The company produces more than 41 million tyres annually across multiple vehicle categories, including two-wheelers, passenger cars, trucks, and specialized off-highway vehicles. CEAT remains the only tyre brand worldwide to have received the prestigious Deming Grand Prize for excellence in Total Quality Management and the Lighthouse certification from the World Economic Forum for pioneering Industry 4.0 technologies in manufacturing.
CEAT Specialty, the dedicated division for off-the-road and agricultural tyres, benefits directly from these achievements, ensuring every construction tyre, mining tyre, and industrial tyre meets rigorous international standards for safety, longevity, and environmental responsibility.
Backed by the Legacy of RPG Group
As the flagship company of the RPG Group – a US$ 5.2 billion conglomerate with operations spanning infrastructure, technology, pharmaceuticals, energy, and plantations – CEAT enjoys strong institutional support and a culture rooted in innovation and sustainability. The group’s global footprint and emphasis on ethical governance further strengthen CEAT Specialty’s ability to deliver reliable, high-value tyre solutions to customers around the world.
With the successful showcase and launch at EXCON 2025, CEAT Specialty has once again demonstrated why it remains the preferred partner for contractors, fleet owners, and equipment manufacturers seeking durable, high-traction tyres capable of withstanding the toughest operating conditions.